James
Hardie launched its 2007 HardieFlexTM
fiber cement boards' "worry-free" campaign.
This is part of James Hardie's long-term
commitment to provide continuous advertising
support to distributors and dealers.
The campaign
is one of James Hardie's marketing
programs geared to not only increasing brand awareness
but also generating increased customer demand
for the HardieFlexTM
Fiber Cement Boards.
James
Hardie continues to invest in marketing programs
that will clearly differentiate HardieFlexTM
Fiber Cement Boards from "me-too" products.
This and more will clearly give dealers that distinct
HardieFlexTM
Advantage! |
